How to design your own promo artwork

If you are designing your own artwork, make sure it is consistent and best promotes both your department and UMSU. Unfortunately, we cannot edit your files, but we can give advice on how to apply logos and make amendments to ensure your design meets the requirements and standards of UMSU.

If you would like to go with your own design, please request 'artwork approval' when submitting your help request.

Please Note: All designs created by you which feature the UMSU logos must be approved by the Design Department before being shown to public.

When creating assets by yourself, remember:

You need approval before publishing.
You are responsible for design in its entirety.
To create designs to the correct sizes and formats.
You need to make any changes yourself.
It will take more of your time

When creating your own artwork, images cannot be used for militaristic, sexist, racist, homophobic purposes, or to promote racial, sexual, or religious discrimination.

Please also keep copyright regulations in mind when using an image or artwork from the internet. Find out more about sourcing images legally here. Fonts are also covered by copyright. More info on font use here.

Including Dates & Times

Dates should be written in the below style (no ordinal numbers e.g. 1st, 2nd, 3rd).

Wednesday 30 March 2024
Wednesday 30 March
March 2024
27–30 March 2024 (unspaced en dash)

Times should be written in the below style (no double 0)

10.30am
12pm
10–10.30am (unspaced en dash)
10am–4pm (unspaced en dash)

How to set up artwork for print

If you want to print a graphic on a t-shirt, you need to set your artwork up as a vector file (EPS or PDF), using the approved branded CMYK colours. Take into account any bleed or trim marks, which may vary from printer to printer. Ask the printer what they require before supplying any artwork to them. If you are stuck, you can always ask us for our assistance on this too.

How to set up artwork for print

What are the correct image sizes?

If you are planning to create everything on your own, you will need to set your artwork up to the correct sizes. Doing this from the start will save many headaches and time when you are finished. Here is a list of size dimensions you will need to get familiar with:

Digital

Web Banner: 2000 x 500 px
Event Banner: 1140 x 415 px
Web Tile: 600 x 342 px
LCD: 1080 x 1920 px (portrait)
LCD: 1920 x 1080 px (landscape)
Enews: 600 x 220px

Advertising

eDM Advert Banner: 600 x 220px

Social Media

Facebook Cover Photo: 851 x 315 px
Facebook Event Header: 1200 x 628 px
Facebook Profile Picture: 180 x 180 px
Twitter Header: 1500 x 500px
Instagram: 1080 x 1080 px
IG Story: 1080 x 1920 px (portrait)

Print

A1: 594 x 841 mm
A2: 420 x 594 mm
A3: 297 x 420 mm
A4: 210 x 297 mm
A5: 148 x 210 mm
DL: 110 x 220 mm

Using a template to make your own designs

We have created a design template in Figma that you can use to quickly craft your own design. When ready, export your assets and upload them to Teamwork for approval from the Design team.

Remember: The Design team needs to approve your graphics before they go live. We are here to help with expert advice and guidance, so do not be afraid to submit.